Here’s the thing. Business communication is like a pop song. Trust me about this. In any given lifetime, your audience will grant you two minutes and thirty seven seconds in which to acheive two (2) things: First – sing your song Second – get everyone else singing your song, too. For this to happen, your [...]
Plain Advice
Common Sense Marketing
Tag Archives: marketing
Why the Social Web matters
Here’s a graphic I’ve just put together to explain to businesses that still don’t get it just why the social web matters. The bigger the circle the bigger the potential audience. Corporate websites are usually full of stale and out-of-date content that may be highly relevant to the company’s business areas but that is hard [...]
