These are the world’s top performing CEO’s according to the Harvard Business Review (Jan 2010). A handsome bunch I’m sure you’ll agree. And doubtless, if ever you found yourself in the boardroom, meeting these guys you would be extremely eager to impress. So you’d brush up on your latest business school ideas and dust off your finest theories, polish up your buzzwords and fill your mouth with jargon.
Excellent!
But then you get into the meeting and you find out that…
… only 16 out of the 50 have an MBA.
They vast majority are not going to be at all impressed with your ‘tactical, logic-based scenario’ and your ‘pro-active, integrated opportunity’*. And, let’s be honest, the guys with MBA’s are probably much smarter than you anyway.
So rather than trying to impress the guys at the top with a mouthful of nonsense, pare everything back to its simplest and speak common-sense.
*MBA gibberish courtesy of the Business Jargon Generator at http://www.mwls.co.uk/jargon.htm
